Airtel, Tata Play plan merger amid DTH struggles, expand service bundles

Bharti Airtel is set to merge its DTH business, Airtel Digital TV, with Tata Play in a share swap deal, according to a report by The Economic Times. Airtel will hold a majority stake of 52-55 per cent, while Tata Play’s shareholders, including Tata Sons and Walt Disney, will keep 45-48 per cent. The deal is expected to help Airtel grow its broadband and entertainment business by bundling telecom, broadband, and DTH services.