Rural India powers global AI models

Bengaluru: Tending crops by day and then logging on for a night shift of data labelling, 27-year-old Chandmani Kerketta is part of a rising rural Indian workforce helping power an artificial intelligence revolution.

From her home in India’s eastern Jharkhand state, Kerketta is part of an AI-driven labour shift that the government hopes will transform lives, including by bringing more women into the workforce.

The work is basic but essential for machine learning: data labelling, annotation and quality checks.

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