Universal Music India acquires 30% stake in Excel Entertainment at ₹2,400-cr valuation

Universal Music India (UMI), part of Universal Music Group (UMG), has entered into a definitive agreement to acquire a 30% stake in Excel Entertainment, valuing the Indian film and digital content studio at `2,400 crore.

The deal will mark one of the most significant cross-industry partnerships between a global music major and an Indian film production house, underscoring the growing convergence between the music and visual content sectors. The agreement will also see UMI and Excel collaborate to accelerate the studio’s growth and strengthen UMG’s footprint in India, currently the world’s 15th-largest recorded music market.