TV prices likely to rise from January as chip crunch and falling rupee squeeze makers

Indian consumers may have to pay more for televisions from January, as manufacturers grapple with a sharp spike in memory chip costs and a weakening rupee that has crossed the 90-to-a-dollar mark for the first time.

Industry executives say prices of LED and smart TVs could climb between 3 per cent and 10 per cent, threatening to blunt recent demand gains triggered by lower GST.