Apple racing toward F1 US broadcast deal following ‘F1: The Movie’ success

Apple is in talks to acquire the U.S. broadcast rights to screen Formula 1 when the contract becomes available next year, the Financial Times reported on Wednesday, following the success of Brad Pitt-starrer “F1: The Movie”.

The report follows the strong box office performance of Apple‘s high-octane racing film “F1: The Movie”, which has grossed $293 million in its first 10 days, according to Variety and other outlets.

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