Global AI, digital-commerce trends to improve monetisation, profitability for Indian internet firms: Report

New Delhi [India], September 1 (ANI): The global acceleration in artificial intelligence (AI) investment, digital advertising and convenience-led e-commerce is creating a favourable outlook for India’s internet sector, said Elara Capital, adding improving monetisation, faster fulfilment and scale-driven profitability are expected to benefit major Indian e-commerce companies.

According to the report, e-commerce and food-tech platforms are increasingly demonstrating capital-efficient growth, even as major technology companies face near-term pressure on free cash flow (FCF) from heavy AI investments.