1 in every 7 food orders now comes from 99 Store: Swiggy
Food delivery aggregator Swiggy on Thursday said it has witnessed remarkable growth in the affordability-led offering ‘99 Store’ since its launch a year ago, with the platform accounting for one in every seven orders through the disruptive offering.
Sharing their experience of 99 Store, Ayush Kapoor, Chief Marketing Officer, Theobroma shared “Theobroma’s 99 Store story over the last 12 months is one of the quiet compounding stories. The second half of the year outran the first: items grew 52%, and the customer base grew even faster at 59%.
