California’s lawsuit to Amazon: You forced Levi’s, Hanes to increase prices on Walmart and Target

Amazon is facing price-fixing allegations in California. According to a report by The New York Times, a newly unsealed filing released this week claims that the e-commerce giant pressured major brands like Levi’s and Hanes to influence pricing on rival platforms. The filing is part of an ongoing antitrust lawsuit filed by the US state in 2022, which accuses Amazon of harming competition and raising online prices. The case, scheduled to go to trial next year, now includes additional details suggesting that Amazon asked brands like Levi Strauss & Co. and Hanesbrands to intervene when products were listed at lower prices on competitors such as Walmart and Target.