Meta starts testing Instagram premium subscription: Exclusive features, pricing and more
Facebook-parent Meta is reportedly testing a new paid subscription model on Instagram, called Instagram Plus. According to a report by TechCrunch, the company is presently testing the paid model in select countries. The premium service introduced by Meta is said to offer exclusive features aimed at everyday users, marking Meta’s latest effort to diversify revenue streams beyond advertising. The rollout of the paid subscription-based model comes two months after Meta confirmed its plans to experiment with subscriptions across Instagram, Facebook, and WhatsApp.
Exclusive features for Instagram Plus subscribers
