Netflix acquires Ben Affleck’s AI film-tech firm
By
Binu Mathew
Netflix said on Thursday it has acquired InterPositive, a filmmaking technology company founded by Academy Award winner Ben Affleck that produces artificial intelligence-powered tools for movie production.
Financial terms of the deal were not disclosed.
The media industry is warming up to the idea of using AI for content and storytelling, a major pivot from Hollywood’s earlier concerns about the new technology challenging creative jobs and intellectual property rights.
