Rapido will cross-utilise fleet to compete with Zomato, Swiggy’s dedicated riders

BENGALURU: Ride-hailing platform Rapido, which has forayed into food delivery, will cross-utilise its fleet to compete with Zomato/Swiggy’s dedicated riders. The recent shift in volumes to less than 30-minute deliveries demand a stronger grip over rider availability and servicing, observes Elara Capital.

The platform will cross-utilise its 4 million-rider network at zero incremental capex. “The commission model is flat at 8-15% (Zomato-Swiggy’s 21-22%), which could elevate rider earnings and trim overall cost. However, the absence of a dedicated fleet may compromise the delivery experience, especially with rising lesser than 30-minute delivery propositions,” it said.