Meesho expands focus on personal care, onboards HUL, P&G
By
Binu Mathew
E-commerce platform Meesho is focusing on increasing its presence in the personal care category and has onboarded leading FMCG companies Procter & Gamble (P&G), Hindustan Unilever (HUL) and Himalaya, the company said in an announcement on Wednesday.
The move is a part of the company’s effort to expand Meesho Mall, its branded products vertical.