Chinese online shopping giant that has become ‘headache’ for Zara, H&M and Amazon in trouble
By
Isha Sharma
Chinese online shopping giants Shein and Temu have changed the face fashion ecommerce in the Europe and US. In the United States (US), Shein and Temu have been giving tough time to Amazon; in Europe it is Zara and H&M. The low prices and high assortment offered by Temu and Shein make established retailers in Europe — like Zara and H&M — pale in comparison.