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    BroadcastingBusiness StandardNewspapers

    Prime Video viewers in India to face ad interruptions starting 2025

    Binu Mathew
    By Binu MathewOctober 17, 2024

    Starting 2025, Amazon’s Prime Video viewers in India will have to face interruptions due to advertisements during shows and movies on the streaming platform.

    The change, which is already in effect in the United States, is aimed at Amazon’s plans to fund content investments amid heated competition in the sector.

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