Viacom18 delivers historic Olympics presentation, streaming breaks records

In their first-ever Olympics broadcast, Viacom18’s Paris 2024 coverage became the most comprehensive Olympic presentation yet in India, delivering the highest-ever viewership for the Olympics in India across linear and digital platforms.

Over 17 crore viewers came to JioCinema and Sports18 Network amassing an unprecedented watch time of over 1500 crore minutes as more people watched Olympics content for longer than ever before in India.