{"id":991315,"date":"2026-02-11T08:27:03","date_gmt":"2026-02-11T02:57:03","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=991315"},"modified":"2026-02-11T08:31:58","modified_gmt":"2026-02-11T03:01:58","slug":"blinkit-zepto-to-dethrone-amazon-quick-commerce-to-become-indias-top-beauty-channel-by-2030-says-study","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/02\/11\/blinkit-zepto-to-dethrone-amazon-quick-commerce-to-become-indias-top-beauty-channel-by-2030-says-study\/","title":{"rendered":"Blinkit, Zepto to dethrone Amazon? Quick Commerce to become India\u2019s top beauty channel by 2030, says study"},"content":{"rendered":"<p>Quick commerce platforms such as Blinkit, Zepto, and Swiggy Instamart are set to become the largest online channel for beauty and personal care (BPC) in India by 2030. According to a report by Redseer Consulting, the share of quick commerce in the BPC segment is set to jump from 15% in FY25 to 30-40% by FY30. <\/p>\n<p>The same report estimates India\u2019s BPC market will expand to $40 billion by FY30 from $23 billion in FY25, while e-commerce rises to account for 34-38% of total BPC spends by the end of the decade.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quick commerce platforms such as Blinkit, Zepto, and Swiggy Instamart are set to become the largest online channel for beauty and personal care (BPC) in India by 2030. According to a report by Redseer Consulting, the share of quick commerce in the BPC segment is set to jump from 15% in FY25 to 30-40% by FY30. The same report estimates India\u2019s BPC market will expand to $40 billion by FY30 from $23 billion in FY25, while e-commerce rises to account for 34-38% of total BPC spends by the end of the decade.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[63,4,12],"tags":[],"class_list":["post-991315","post","type-post","status-publish","format-standard","hentry","category-it-2-the-financial-express","category-newspapers","category-the-financial-express"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/991315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=991315"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/991315\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=991315"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=991315"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=991315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}