{"id":985571,"date":"2026-01-16T08:34:11","date_gmt":"2026-01-16T03:04:11","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=985571"},"modified":"2026-01-16T08:52:54","modified_gmt":"2026-01-16T03:22:54","slug":"walmarts-flipkart-swiggy-drop-10-minute-delivery-claim-in-india","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/01\/16\/walmarts-flipkart-swiggy-drop-10-minute-delivery-claim-in-india\/","title":{"rendered":"Walmart&#8217;s Flipkart, Swiggy drop 10-minute delivery claim in India"},"content":{"rendered":"<p>Walmart&#8217;s Flipkart, Swiggy and IPO-bound Zepto have stopped promoting their grocery \u200cbusinesses as &#8220;10-minute&#8221; \u200cdelivery services following an order by the Indian government that was spurred by concerns over road safety. <\/p>\n<p>The move is \u200ca major setback for the quick commerce sector which has become a $11.5 billion market in India within five years and changed how Indians shop, with apps allowing groceries and electronics to be delivered within minutes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Walmart&#8217;s Flipkart, Swiggy and IPO-bound Zepto have stopped promoting their grocery \u200cbusinesses as &#8220;10-minute&#8221; \u200cdelivery services following an order by the Indian government that was spurred by concerns over road safety. The move is \u200ca major setback for the quick commerce sector which has become a $11.5 billion market in India within five years and changed how Indians shop, with apps allowing groceries and electronics to be delivered within minutes.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,4,10],"tags":[],"class_list":["post-985571","post","type-post","status-publish","format-standard","hentry","category-it-2-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/985571","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=985571"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/985571\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=985571"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=985571"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=985571"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}