{"id":979038,"date":"2025-12-08T11:44:18","date_gmt":"2025-12-08T06:14:18","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=979038"},"modified":"2025-12-08T11:44:18","modified_gmt":"2025-12-08T06:14:18","slug":"openai-jony-ive-cant-use-io-name-anymore-and-heres-the-reason-why","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/12\/08\/openai-jony-ive-cant-use-io-name-anymore-and-heres-the-reason-why\/","title":{"rendered":"OpenAI, Jony Ive can&#8217;t use &#8216;io&#8217; name anymore, and here&#8217;s the reason why"},"content":{"rendered":"<p>A federal appeals court has blocked OpenAI and former Apple designer Jony Ive from using the &#8220;io&#8221; name for their upcoming AI hardware device, dealing a significant blow to their $6.5 billion venture announced earlier this year.<\/p>\n<p>The Ninth Circuit Court of Appeals upheld a temporary restraining order that prevents the tech giants from marketing products under the io brand if they&#8217;re similar to those planned by iyO, a Google-backed AI audio startup. The court found the names &#8220;IO&#8221; and &#8220;iyO&#8221; are phonetically identical and could confuse consumers, with both companies developing AI-driven hardware with natural language interaction.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A federal appeals court has blocked OpenAI and former Apple designer Jony Ive from using the &#8220;io&#8221; name for their upcoming AI hardware device, dealing a significant blow to their $6.5 billion venture announced earlier this year. The Ninth Circuit Court of Appeals upheld a temporary restraining order that prevents the tech giants from marketing products under the io brand if they&#8217;re similar to those planned by iyO, a Google-backed AI audio startup. The court found the names &#8220;IO&#8221; and &#8220;iyO&#8221; are phonetically identical and could confuse consumers, with both companies developing AI-driven hardware with natural language interaction.<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[87,4,11],"tags":[],"class_list":["post-979038","post","type-post","status-publish","format-standard","hentry","category-it-2-the-times-of-india","category-newspapers","category-the-times-of-india"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/979038","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=979038"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/979038\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=979038"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=979038"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=979038"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}