{"id":972003,"date":"2025-11-05T11:26:21","date_gmt":"2025-11-05T05:56:21","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=972003"},"modified":"2025-11-05T11:26:21","modified_gmt":"2025-11-05T05:56:21","slug":"tcs-expands-partnership-with-uk-retailer-morrisons-to-boost-digital-transformation","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/11\/05\/tcs-expands-partnership-with-uk-retailer-morrisons-to-boost-digital-transformation\/","title":{"rendered":"TCS expands partnership with UK retailer Morrisons to boost digital transformation"},"content":{"rendered":"<p>Tata Consultancy Services (TCS) has expanded its partnership with Morrisons, one of the UK\u2019s largest supermarket chains. The collaboration, which began in 2014, will now focus on accelerating Morrisons\u2019 digital transformation and improving customer experience across its 500 stores serving 11 million shoppers every week.<\/p>\n<p>Under the new five-year agreement, TCS will help align Morrisons\u2019 operations across retail, e-commerce, and marketing functions to improve efficiency and support the company\u2019s strategic goals. The partnership aims to modernize loyalty programs, enhance personalization, and strengthen Morrisons\u2019 digital presence to capture a larger market share.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tata Consultancy Services (TCS) has expanded its partnership with Morrisons, one of the UK\u2019s largest supermarket chains. The collaboration, which began in 2014, will now focus on accelerating Morrisons\u2019 digital transformation and improving customer experience across its 500 stores serving 11 million shoppers every week. Under the new five-year agreement, TCS will help align Morrisons\u2019 operations across retail, e-commerce, and marketing functions to improve efficiency and support the company\u2019s strategic goals. The partnership aims to modernize loyalty programs, enhance personalization, and strengthen Morrisons\u2019 digital presence to capture a larger market share.<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[87,4,11],"tags":[],"class_list":["post-972003","post","type-post","status-publish","format-standard","hentry","category-it-2-the-times-of-india","category-newspapers","category-the-times-of-india"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/972003","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=972003"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/972003\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=972003"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=972003"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=972003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}