{"id":965701,"date":"2025-10-03T08:59:15","date_gmt":"2025-10-03T03:29:15","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=965701"},"modified":"2025-10-03T08:59:15","modified_gmt":"2025-10-03T03:29:15","slug":"us-based-sonos-bets-on-india-as-premium-audio-demand-rises-despite-global-slowdown","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/10\/03\/us-based-sonos-bets-on-india-as-premium-audio-demand-rises-despite-global-slowdown\/","title":{"rendered":"US-based Sonos bets on India as premium audio demand rises despite global slowdown"},"content":{"rendered":"<p>US-based audio technology company Sonos is sharpening its focus on India, calling it one of its fastest-growing markets in Asia-Pacific, even as its global revenue declined in fiscal 2024. <\/p>\n<p>\u201cAPAC is Sonos\u2019 growth frontier, with India emerging as one of its fastest-growing markets,\u201d said Rennie Addabbo, General Manager for Sonos APAC. \u201cPremium demand is clear: India ranks among our highest attach rates globally, with customers investing in full-system installs and our most premium products. Rising home ownership is further driving demand for installed solutions, with over half our business coming through this channel.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>US-based audio technology company Sonos is sharpening its focus on India, calling it one of its fastest-growing markets in Asia-Pacific, even as its global revenue declined in fiscal 2024. \u201cAPAC is Sonos\u2019 growth frontier, with India emerging as one of its fastest-growing markets,\u201d said Rennie Addabbo, General Manager for Sonos APAC. \u201cPremium demand is clear: India ranks among our highest attach rates globally, with customers investing in full-system installs and our most premium products. Rising home ownership is further driving demand for installed solutions, with over half our business coming through this channel.\u201d<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,4,10],"tags":[],"class_list":["post-965701","post","type-post","status-publish","format-standard","hentry","category-it-2-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/965701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=965701"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/965701\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=965701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=965701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=965701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}