{"id":960688,"date":"2025-09-11T10:31:33","date_gmt":"2025-09-11T05:01:33","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=960688"},"modified":"2025-09-11T10:39:05","modified_gmt":"2025-09-11T05:09:05","slug":"dish-tv-begins-phasing-out-set-top-box-subsidies-amid-diversification-push-2","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/09\/11\/dish-tv-begins-phasing-out-set-top-box-subsidies-amid-diversification-push-2\/","title":{"rendered":"Dish TV begins phasing out set-top box subsidies amid diversification push"},"content":{"rendered":"<p>Direct-to-Home (DTH) operator Dish TV has begun reducing subsidies on set-top boxes (STBs) to lower capital expenditure and cut losses as it moves toward profitability, while also expanding into over-the-top (OTT), content aggregation, and smart television businesses.<\/p>\n<p>Chief Executive Manoj Dobhal said the move is aimed at conserving resources and ensuring long-term relevance as cord-cutting accelerates. DTH firms have traditionally subsidised STBs by about \u20b91,000\u20131,200 per device to attract customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Direct-to-Home (DTH) operator Dish TV has begun reducing subsidies on set-top boxes (STBs) to lower capital expenditure and cut losses as it moves toward profitability, while also expanding into over-the-top (OTT), content aggregation, and smart television businesses. Chief Executive Manoj Dobhal said the move is aimed at conserving resources and ensuring long-term relevance as cord-cutting accelerates. DTH firms have traditionally subsidised STBs by about \u20b91,000\u20131,200 per device to attract customers.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,4,10],"tags":[],"class_list":["post-960688","post","type-post","status-publish","format-standard","hentry","category-broadcasting-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/960688","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=960688"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/960688\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=960688"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=960688"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=960688"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}