{"id":952631,"date":"2025-08-05T07:57:59","date_gmt":"2025-08-05T02:27:59","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=952631"},"modified":"2025-08-05T08:39:25","modified_gmt":"2025-08-05T03:09:25","slug":"what-is-greenwashing-fast-fashion-brand-shein-lashed-with-e1-million-faux-pas-fine-by-italian-watchdog","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/08\/05\/what-is-greenwashing-fast-fashion-brand-shein-lashed-with-e1-million-faux-pas-fine-by-italian-watchdog\/","title":{"rendered":"What is greenwashing? Fast-fashion brand Shein lashed with \u20ac1 million faux pas fine by Italian watchdog"},"content":{"rendered":"<p>China-based fast-fashion mammoth Shein is under fire by the Italian regulator AGCM. Almost synonymous with the name \u201cfast fashion\u201d, the online-founded retail platform was fined \u20ac1 million for misleading products on environmental grounds. <\/p>\n<p>This misconception, often created intentionally, is called greenwashing. However, this is not the first time Shein has faced trouble from a European rival and consumer protection body. Just last month, in July, a French-based company fined Shein for \u20ac40 million for misleading discounts and claims.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>China-based fast-fashion mammoth Shein is under fire by the Italian regulator AGCM. Almost synonymous with the name \u201cfast fashion\u201d, the online-founded retail platform was fined \u20ac1 million for misleading products on environmental grounds. This misconception, often created intentionally, is called greenwashing. However, this is not the first time Shein has faced trouble from a European rival and consumer protection body. Just last month, in July, a French-based company fined Shein for \u20ac40 million for misleading discounts and claims.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[63,4,12],"tags":[],"class_list":["post-952631","post","type-post","status-publish","format-standard","hentry","category-it-2-the-financial-express","category-newspapers","category-the-financial-express"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/952631","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=952631"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/952631\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=952631"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=952631"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=952631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}