{"id":945555,"date":"2025-07-11T07:07:19","date_gmt":"2025-07-11T01:37:19","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=945555"},"modified":"2025-07-11T07:23:32","modified_gmt":"2025-07-11T01:53:32","slug":"ondc-to-serve-subsidy-to-spice-up-food-sales","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/07\/11\/ondc-to-serve-subsidy-to-spice-up-food-sales\/","title":{"rendered":"ONDC to serve subsidy to spice up food sales"},"content":{"rendered":"<p>The Open Network for Digital Commerce (ONDC) is considering offering incentives of Rs 100-150 crore to food delivery firms on the network, an about-turn on the part of the central government\u2019s ecommerce platform which had stopped doling out subsidies in the recent past, said people with knowledge of the matter. <\/p>\n<p>The move, if implemented, will allow firms such as Magicpin, Paytm, Ola Consumer and Waayu to use the incentives to offer discounts to customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Open Network for Digital Commerce (ONDC) is considering offering incentives of Rs 100-150 crore to food delivery firms on the network, an about-turn on the part of the central government\u2019s ecommerce platform which had stopped doling out subsidies in the recent past, said people with knowledge of the matter. The move, if implemented, will allow firms such as Magicpin, Paytm, Ola Consumer and Waayu to use the incentives to offer discounts to customers.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,4,10],"tags":[],"class_list":["post-945555","post","type-post","status-publish","format-standard","hentry","category-it-2-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/945555","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=945555"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/945555\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=945555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=945555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=945555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}