{"id":940208,"date":"2025-06-21T06:15:15","date_gmt":"2025-06-21T00:45:15","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=940208"},"modified":"2025-06-21T06:28:18","modified_gmt":"2025-06-21T00:58:18","slug":"one-in-four-indians-uses-only-a-mobile-phone-for-everything-from-netflix-to-social-media","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/06\/21\/one-in-four-indians-uses-only-a-mobile-phone-for-everything-from-netflix-to-social-media\/","title":{"rendered":"One in four Indians uses only a mobile phone for everything from Netflix to social media"},"content":{"rendered":"<p>Nearly one in four Indians said in a survey they use only mobile phones to consume entertainment and media content, ditching television, in a telling sign for firms from Netflix Inc. to Starlink Inc. seeking growth in the world\u2019s largest consumer market. <\/p>\n<p>The number of users who only use digital channels ballooned to 23% in the March quarter of 2025, according to market research firm Kantar\u2019s Media Compass report this week, which surveyed 87,000 Indians across the country. That compares with 15% in the same period in 2023.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nearly one in four Indians said in a survey they use only mobile phones to consume entertainment and media content, ditching television, in a telling sign for firms from Netflix Inc. to Starlink Inc. seeking growth in the world\u2019s largest consumer market. The number of users who only use digital channels ballooned to 23% in the March quarter of 2025, according to market research firm Kantar\u2019s Media Compass report this week, which surveyed 87,000 Indians across the country. That compares with 15% in the same period in 2023.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,60,10],"tags":[],"class_list":["post-940208","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-telecom-the-economic-times","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/940208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=940208"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/940208\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=940208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=940208"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=940208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}