{"id":922526,"date":"2025-04-16T06:48:09","date_gmt":"2025-04-16T01:18:09","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=922526"},"modified":"2025-04-16T07:03:08","modified_gmt":"2025-04-16T01:33:08","slug":"as-mobile-game-downloads-dip-0-02-of-players-drive-20-of-revenue-moloco-report","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/04\/16\/as-mobile-game-downloads-dip-0-02-of-players-drive-20-of-revenue-moloco-report\/","title":{"rendered":"As mobile game downloads dip, 0.02% of players drive 20% of revenue: Moloco report"},"content":{"rendered":"<p>After a pandemic-fueled boom and a period of market correction, mobile gaming is seeing a new phase of growth, and it\u2019s not about chasing downloads. According to Moloco\u2019s newly released report 2025 State of Mobile Gaming: In-App Purchase Trends of Leading Apps, mobile game developers are focusing on long-term value by turning casual gamers into paying users and boosting revenue per user through smarter acquisition and monetization strategies.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After a pandemic-fueled boom and a period of market correction, mobile gaming is seeing a new phase of growth, and it\u2019s not about chasing downloads. According to Moloco\u2019s newly released report 2025 State of Mobile Gaming: In-App Purchase Trends of Leading Apps, mobile game developers are focusing on long-term value by turning casual gamers into paying users and boosting revenue per user through smarter acquisition and monetization strategies.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,64,12],"tags":[],"class_list":["post-922526","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-telecom-the-financial-express","category-the-financial-express"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/922526","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=922526"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/922526\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=922526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=922526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=922526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}