{"id":920268,"date":"2025-04-08T08:54:44","date_gmt":"2025-04-08T03:24:44","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=920268"},"modified":"2025-04-08T08:54:44","modified_gmt":"2025-04-08T03:24:44","slug":"how-smart-televisions-are-reshaping-content-consumption-and-marketing-strategies-in-india","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/04\/08\/how-smart-televisions-are-reshaping-content-consumption-and-marketing-strategies-in-india\/","title":{"rendered":"How smart televisions are reshaping content consumption and marketing strategies in India"},"content":{"rendered":"<p>For a while, there was a perception that with the advent of smartphones and streaming apps, family viewing was a thing of the past, as each individual sought his or her own interests. But smart televisions seem to have buried that perception, going by the latest data.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For a while, there was a perception that with the advent of smartphones and streaming apps, family viewing was a thing of the past, as each individual sought his or her own interests. But smart televisions seem to have buried that perception, going by the latest data.<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,4,10],"tags":[],"class_list":["post-920268","post","type-post","status-publish","format-standard","hentry","category-it-2-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/920268","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=920268"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/920268\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=920268"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=920268"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=920268"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}