{"id":914364,"date":"2025-03-15T09:05:56","date_gmt":"2025-03-15T03:35:56","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=914364"},"modified":"2025-03-15T09:27:38","modified_gmt":"2025-03-15T03:57:38","slug":"millennials-and-gen-z-help-small-electronics-brands-ride-the-big-demand-wave","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/03\/15\/millennials-and-gen-z-help-small-electronics-brands-ride-the-big-demand-wave\/","title":{"rendered":"Millennials and Gen Z help small electronics brands ride the big demand wave"},"content":{"rendered":"<p>Indian consumers, led by millennials and Gen Z, are showing an increased preference to buy small electronics brands, a significant shift of the Indian consumer mindset who would usually prefer large brands when it comes to electronic purchases, as per market researchers like NielsenIQ.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Indian consumers, led by millennials and Gen Z, are showing an increased preference to buy small electronics brands, a significant shift of the Indian consumer mindset who would usually prefer large brands when it comes to electronic purchases, as per market researchers like NielsenIQ.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,4,10],"tags":[],"class_list":["post-914364","post","type-post","status-publish","format-standard","hentry","category-it-2-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/914364","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=914364"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/914364\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=914364"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=914364"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=914364"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}