{"id":910380,"date":"2025-03-01T08:28:02","date_gmt":"2025-03-01T02:58:02","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=910380"},"modified":"2025-03-01T08:28:02","modified_gmt":"2025-03-01T02:58:02","slug":"apples-india-playbook-discounts-growing-ecosystem-a-surge-in-sales","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/03\/01\/apples-india-playbook-discounts-growing-ecosystem-a-surge-in-sales\/","title":{"rendered":"Apple&#8217;s India playbook: Discounts, growing ecosystem &amp; a surge in sales"},"content":{"rendered":"<p>Alongside record sales of iPhones in India, which hit 12 million for the first time in a year in 2024, Apple&#8217;s ecosystem products also hit record highs as the company emulated its iPhone playbook of discounting older models, offering financing schemes, and creating a wider distribution network for iPads, Macs, and AirPods.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alongside record sales of iPhones in India, which hit 12 million for the first time in a year in 2024, Apple&#8217;s ecosystem products also hit record highs as the company emulated its iPhone playbook of discounting older models, offering financing schemes, and creating a wider distribution network for iPads, Macs, and AirPods.<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,4,10],"tags":[],"class_list":["post-910380","post","type-post","status-publish","format-standard","hentry","category-it-2-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/910380","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=910380"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/910380\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=910380"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=910380"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=910380"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}