{"id":905386,"date":"2025-02-13T09:06:10","date_gmt":"2025-02-13T03:36:10","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=905386"},"modified":"2025-02-13T09:06:10","modified_gmt":"2025-02-13T03:36:10","slug":"reliances-campa-secures-rs-200-crore-ipl-co-presenting-rights-setting-the-stage-for-a-cola-showdown","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2025\/02\/13\/reliances-campa-secures-rs-200-crore-ipl-co-presenting-rights-setting-the-stage-for-a-cola-showdown\/","title":{"rendered":"Reliance&#8217;s Campa secures Rs 200 crore IPL co-presenting rights, setting the stage for a cola showdown"},"content":{"rendered":"<p>Reliance Consumer Products-owned Campa has bought the IPL T20 tournament&#8217;s second most visible sponsorship deal, the co-presenting\/co-powered rights for this year for close to \u20b9200 crore, edging out last year&#8217;s rights holder Coca-Cola&#8217;s Thums Up, setting the stage for a cola war that&#8217;s making a comeback after several years, executives aware of the developments said.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reliance Consumer Products-owned Campa has bought the IPL T20 tournament&#8217;s second most visible sponsorship deal, the co-presenting\/co-powered rights for this year for close to \u20b9200 crore, edging out last year&#8217;s rights holder Coca-Cola&#8217;s Thums Up, setting the stage for a cola war that&#8217;s making a comeback after several years, executives aware of the developments said.<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,4,10],"tags":[],"class_list":["post-905386","post","type-post","status-publish","format-standard","hentry","category-broadcasting-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/905386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=905386"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/905386\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=905386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=905386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=905386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}