{"id":873271,"date":"2024-11-05T07:55:43","date_gmt":"2024-11-05T02:25:43","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=873271"},"modified":"2024-11-05T07:58:43","modified_gmt":"2024-11-05T02:28:43","slug":"e-commerce-sites-record-rs-1-tn-in-sales-non-metros-drove-festive-shopping","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2024\/11\/05\/e-commerce-sites-record-rs-1-tn-in-sales-non-metros-drove-festive-shopping\/","title":{"rendered":"E-commerce sites record Rs 1 tn in sales; non-metros drove festive shopping"},"content":{"rendered":"<p>E-commerce platforms in India recorded approximately Rs 1 trillion (around $11.9 billion) in sales during the month-long festive season that concluded last week, marking an increase of over 20 per cent from last year, according to a report in The Economic Times. <\/p>\n<p>Demand from non-metro consumers, coupled with increased interest in luxury brands, drove this growth. This season\u2019s increase in sales, estimated at over 23 per cent by e-commerce consultancy Datum Intelligence, continued the growth trends seen in previous years, with sales of Rs 81,000 crore in 2022 and Rs 69,800 crore in 2021.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>E-commerce platforms in India recorded approximately Rs 1 trillion (around $11.9 billion) in sales during the month-long festive season that concluded last week, marking an increase of over 20 per cent from last year, according to a report in The Economic Times. Demand from non-metro consumers, coupled with increased interest in luxury brands, drove this growth. This season\u2019s increase in sales, estimated at over 23 per cent by e-commerce consultancy Datum Intelligence, continued the growth trends seen in previous years, with sales of Rs 81,000 crore in 2022 and Rs 69,800 crore in 2021.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,34,4],"tags":[],"class_list":["post-873271","post","type-post","status-publish","format-standard","hentry","category-business-standard-newspapers","category-it-2-business-standard-newspapers","category-newspapers"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/873271","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=873271"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/873271\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=873271"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=873271"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=873271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}