{"id":863864,"date":"2024-10-07T10:17:36","date_gmt":"2024-10-07T04:47:36","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=863864"},"modified":"2024-10-07T10:17:36","modified_gmt":"2024-10-07T04:47:36","slug":"googles-search-ad-market-in-us-may-go-down-below-50-after-10-years-how-amazon-and-tiktok-may-be-responsible","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2024\/10\/07\/googles-search-ad-market-in-us-may-go-down-below-50-after-10-years-how-amazon-and-tiktok-may-be-responsible\/","title":{"rendered":"Google\u2019s search ad market in US may go down below 50% after 10 years; how Amazon and TikTok may be responsible"},"content":{"rendered":"<p>Google&#8217;s dominance in the nearly $300 billion search advertising market is reportedly facing challenges. According to a report by the Wall Street Journal citing data compiled by eMarketer claims that the tech giants&#8217; share is expected to drop below 50% in the US in 2025 for the first time in over a decade. Several factors are reportedly the reason behind this decline: the rise of rivals like TikTok, e-commerce major Amazon and Jeff Bezos-backed Perplexity, the report claims. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google&#8217;s dominance in the nearly $300 billion search advertising market is reportedly facing challenges. According to a report by the Wall Street Journal citing data compiled by eMarketer claims that the tech giants&#8217; share is expected to drop below 50% in the US in 2025 for the first time in over a decade. Several factors are reportedly the reason behind this decline: the rise of rivals like TikTok, e-commerce major Amazon and Jeff Bezos-backed Perplexity, the report claims.<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[87,4,11],"tags":[],"class_list":["post-863864","post","type-post","status-publish","format-standard","hentry","category-it-2-the-times-of-india","category-newspapers","category-the-times-of-india"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/863864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=863864"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/863864\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=863864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=863864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=863864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}