{"id":845704,"date":"2024-08-19T09:09:10","date_gmt":"2024-08-19T03:39:10","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=845704"},"modified":"2024-08-19T09:14:11","modified_gmt":"2024-08-19T03:44:11","slug":"ott-mirrors-theatrical-medium-with-sleeper-hits","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2024\/08\/19\/ott-mirrors-theatrical-medium-with-sleeper-hits\/","title":{"rendered":"OTT mirrors theatrical medium with sleeper hits"},"content":{"rendered":"<p>New Delhi: Just like movie theatres where big star films with aggressive marketing are complemented by a bunch of small and mid-budget movies that break out thanks to word-of-mouth and targeted promotions, streaming platforms are also seeing non-star titles and low-budget shows that aren\u2019t really marketed with too much fanfare, find their own audience.<\/p>\n<p>The trend comes at a time when streaming platforms have drawn much flak for focusing on shows starring mainstream movie names, diluting the democratization of the medium.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>New Delhi: Just like movie theatres where big star films with aggressive marketing are complemented by a bunch of small and mid-budget movies that break out thanks to word-of-mouth and targeted promotions, streaming platforms are also seeing non-star titles and low-budget shows that aren\u2019t really marketed with too much fanfare, find their own audience. The trend comes at a time when streaming platforms have drawn much flak for focusing on shows starring mainstream movie names, diluting the democratization of the medium.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[54,13,4],"tags":[],"class_list":["post-845704","post","type-post","status-publish","format-standard","hentry","category-broadcasting-live-mint","category-live-mint","category-newspapers"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/845704","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=845704"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/845704\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=845704"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=845704"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=845704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}