{"id":819906,"date":"2024-06-07T10:30:10","date_gmt":"2024-06-07T05:00:10","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=819906"},"modified":"2024-06-07T10:30:10","modified_gmt":"2024-06-07T05:00:10","slug":"sms-makes-a-strong-comeback-as-global-firms-shift-away-from-whatsapp","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2024\/06\/07\/sms-makes-a-strong-comeback-as-global-firms-shift-away-from-whatsapp\/","title":{"rendered":"SMS makes a strong comeback as global firms shift away from WhatsApp"},"content":{"rendered":"<p>Two months after Meta\u2019s WhatsApp tweaked the pricing and norms for international authentication messages in India, some of its global customers, including Amazon, Google and Microsoft, have switched to using the traditional text message route to deliver one-time passwords (OTPs).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two months after Meta\u2019s WhatsApp tweaked the pricing and norms for international authentication messages in India, some of its global customers, including Amazon, Google and Microsoft, have switched to using the traditional text message route to deliver one-time passwords (OTPs).<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,60,10],"tags":[],"class_list":["post-819906","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-telecom-the-economic-times","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/819906","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=819906"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/819906\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=819906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=819906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=819906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}