{"id":801089,"date":"2024-04-27T10:50:35","date_gmt":"2024-04-27T10:50:35","guid":{"rendered":"https:\/\/telecomlive.in\/web\/2024\/04\/27\/meta-loses-billions-of-dollars-in-quest-to-lead-ar-vr-market\/"},"modified":"2024-04-27T10:50:35","modified_gmt":"2024-04-27T10:50:35","slug":"meta-loses-billions-of-dollars-in-quest-to-lead-ar-vr-market","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2024\/04\/27\/meta-loses-billions-of-dollars-in-quest-to-lead-ar-vr-market\/","title":{"rendered":"Meta loses billions of dollars in quest to lead AR-VR market"},"content":{"rendered":"<p>As Meta (formerly Facebook) continues to bet big on gaming, it has lost close to $4 billion on its augmented reality\/virtual reality (AR-VR) division.<\/p>\n<p>The Mark Zuckerberg-run company showed continued losses in its AR\/VR Reality Labs division in its latest quarterly results.<\/p>\n<p>The company is losing money at a rate of more than $1 billion per month since June 2022 on its AR\/VR dream, according to GamesIndustry.biz.<\/p>\n<p>&#8220;We continue to expect operating losses to increase meaningfully year-over-year due to our ongoing product development efforts and our investments to further scale our ecosystem,&#8221; according to the company.<\/p>\n<p>Meta CFO Susan Li said on the Q1 earnings call that &#8220;We continue to expect operating losses to increase meaningfully year-over-year&#8221;.<\/p>\n<p>Meta&#8217;s Reality Labs recorded $440 million in revenue but an overall loss of $3.85 billion.<\/p>\n<p>&#8220;The initial signs are quite positive here. But building the leading AI will also be a larger undertaking than the other experiences we&#8217;ve added to our apps, and this is likely going to take several years,&#8221; said Zuckerberg.<\/p>\n<p>Meta captured 59 per cent of the Extended Reality (XR) headset market in 2023.<\/p>\n<p>Notably, Meta strategically lowered the price of its existing Quest 2 throughout the year, making it an attractive option for budget-conscious consumers, especially during the holiday season, according to Counterpoint Research.<\/p>\n<p>This strategy helped Meta maintain its lead until the launch of Quest 3 in Q4 2023.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As Meta (formerly Facebook) continues to bet big on gaming, it has lost close to $4 billion on its augmented reality\/virtual reality (AR-VR) division. The Mark Zuckerberg-run company showed continued losses in its AR\/VR Reality Labs division in its latest quarterly results. The company is losing money at a rate of more than $1 billion per month since June 2022 on its AR\/VR dream, according to GamesIndustry.biz. &#8220;We continue to expect operating losses to increase meaningfully year-over-year due to our ongoing product development efforts and our investments to further scale our ecosystem,&#8221; according to the company. Meta CFO Susan Li [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-801089","post","type-post","status-publish","format-standard","hentry","category-it-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/801089","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=801089"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/801089\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=801089"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=801089"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=801089"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}