{"id":799727,"date":"2022-12-02T11:14:56","date_gmt":"2022-12-02T11:14:56","guid":{"rendered":"https:\/\/telecomlive.in\/web\/2022\/12\/02\/flipkart-joins-polygon-to-launch-metaverse-use-cases-in-e-commerce-space\/"},"modified":"2022-12-02T11:14:56","modified_gmt":"2022-12-02T11:14:56","slug":"flipkart-joins-polygon-to-launch-metaverse-use-cases-in-e-commerce-space","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2022\/12\/02\/flipkart-joins-polygon-to-launch-metaverse-use-cases-in-e-commerce-space\/","title":{"rendered":"Flipkart joins Polygon to launch Metaverse use cases in e-commerce space"},"content":{"rendered":"<p>Flipkart on Friday partnered Ethereum-based Blockchain platform Polygon to set up a centre of excellence (CoE) that will work on research and development of Web3 and metaverse commerce use-cases in India.<\/p>\n<p>Still in its early days, decentralised technologies are yet to become more mainstream.<\/p>\n<p>However, the partnership will be an opportunity to create a large impact and deliver on the promise of Web3 for all, the companies said in a statement.<\/p>\n<p>&#8220;With the COE, we look forward to working with Polygon and leveraging their expertise and technical know-how to successfully onboard users not just to the value proposition of Web3 or Metaverse commerce but also Web3 in general,&#8221; said Jeyandran Venugopal, Chief Product and Technology Officer, Flipkart.<\/p>\n<p>Earlier this year, the e-commerce platform announced Flipkart Labs to incubate various solutions to bring innovation to the e-commerce space in the country.<\/p>\n<p>With Labs, Flipkart ventured into Web3 and metaverse commerce to explore non-fungible tokens (NFTs), virtual immersive stores, and other Blockchain-related use cases.<\/p>\n<p>Flipkart has launched FireDrops, an easy-to-use NFT platform for brands to explore community building and pivot the value of NFTs around utilities.<\/p>\n<p>During the festive sale, Flipkart also partnered with eDAO to launch a virtual shopping experience in the metaverse called Flipverse.<\/p>\n<p>Sandeep Nailwal, Co-Founder of Polygon, said the aim is to bring the next billion users to Web3 and &#8220;this partnership will pioneer research and development at the intersection of Web3 and experiential retail&#8221;.<\/p>\n<p>&#8220;We see the Blockchain-eCommerce Centre of Excellence as an engine for the evolution of e-commerce in the years to come,&#8221; he added.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Flipkart on Friday partnered Ethereum-based Blockchain platform Polygon to set up a centre of excellence (CoE) that will work on research and development of Web3 and metaverse commerce use-cases in India. Still in its early days, decentralised technologies are yet to become more mainstream. However, the partnership will be an opportunity to create a large impact and deliver on the promise of Web3 for all, the companies said in a statement. &#8220;With the COE, we look forward to working with Polygon and leveraging their expertise and technical know-how to successfully onboard users not just to the value proposition of Web3 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-799727","post","type-post","status-publish","format-standard","hentry","category-it-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/799727","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=799727"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/799727\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=799727"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=799727"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=799727"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}