Global consumer spending on in-app purchases, premium apps, and subscriptions on Apple App Store and Google Play declined by 4.8 per cent (year-over-year) to $31.6 billion in the third quarter (Q3), a new report showed on Friday.<\/p>\n
App adoption also fell year-over-year, though not as sharply, declining by 1 per cent to 35.3 billion, according to Sensor Tower data.<\/p>\n
Chinese short-form video app TikTok continued its reign as the top grossing non-game app worldwide across the App Store and Google Play combined.<\/p>\n
TikTok saw approximately $914.4 million in consumer spending this quarter, bringing its lifetime total to roughly $6.3 billion, according to the report.<\/p>\n
“TikTok was the No. 1 revenue-generating non-game app on the App Store, while on Google Play it came second to Google One, which maintained its No. 1 spot with a little more than $330 million,” it added.<\/p>\n
The revenue generated on Apple’s marketplace was more than double that of Google Play’s, though it still fell 2.3 per cent YoY to $21.2 billion from $21.7 billion in the year-ago period.<\/p>\n
Google Play saw a steeper decline as the store generated approximately $10.4 billion in consumer spending, down 9.6 per cent YoY from $11.5 billion in the third quarter last year.<\/p>\n
TikTok was once again the most downloaded non-game app across both marketplaces, reaching approximately 196.5 million installs in Q3.<\/p>\n
In the first half of 2022, Instagram was No. 1 by downloads on Google Play, but it traded that spot to fellow Meta app Facebook in Q3, which saw approximately 150.3 million first-time installs on the Android marketplace.<\/p>\n
Consumer spending in mobile games declined even more steeply than non-game apps, with revenue for the category falling 12.7 per cent to $19.3 billion in the third quarter, the report mentioned.<\/p>\n
Worldwide downloads of mobile games remained flat at 13.7 billion.<\/p>\n","protected":false},"excerpt":{"rendered":"
Global consumer spending on in-app purchases, premium apps, and subscriptions on Apple App Store and Google Play declined by 4.8 per cent (year-over-year) to $31.6 billion in the third quarter (Q3), a new report showed on Friday. App adoption also fell year-over-year, though not as sharply, declining by 1 per cent to 35.3 billion, according to Sensor Tower data. Chinese short-form video app TikTok continued its reign as the top grossing non-game app worldwide across the App Store and Google Play combined. TikTok saw approximately $914.4 million in consumer spending this quarter, bringing its lifetime total to roughly $6.3 billion, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-799550","post","type-post","status-publish","format-standard","hentry","category-telecom"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/799550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=799550"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/799550\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=799550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=799550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=799550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}