SoftBank and Meta-backed e-commerce startup Meesho recorded 5.35 million orders during its one-day sale event, registering a five-fold jump on a year-on-year basis. Meesho had registered 1 million orders during the “Maha Indian Savings Sale” it hosted on June 6, last year.<\/p>\n
“From 1 million orders on June 6, 2021 to 5.35 million orders on June 5, 2022 — the e-commerce platform has seen stellar growth in spite of prevailing macroeconomic conditions. Nearly 1 lakh sellers participated in the recent sale,” Meesho said in a statement.<\/p>\n
Around 75% of the participating sellers were from tier-2 and beyond regions, including deeper corners of the country such as Bathinda, Haldwani, Solapur and Tirunelveli among others.<\/p>\n
Participating sellers witnessed around 217% increase in orders during the sale event, compared to business-as-usual (BAU).<\/p>\n
Over 26,000 new sellers participated in the sale event, the statement said.<\/p>\n
“Despite rising inflation and macroeconomic conditions, we hit an all-new record of 5.35 million orders during the one-day sale event, serving over 20,000 pin codes. In the last 6 months, we have witnessed around a 3.75 times jump in seller participation in sale events,” Meesho, business CXO, Utkrishta Kumar said.<\/p>\n
Meesho’s app downloads surged nearly 5 times on a year-on-year basis to over 102 million in January-March 2022 period.<\/p>\n
“We will continue to fuel the discoverability of hyperlocal businesses and products, make e-commerce accessible to customers from all corners of the country, and innovate to become the preferred e-commerce destination for the next billion users in the country,” Kumar said.<\/p>\n
Meesho said that, nearly 78% of the demand came from markets like Bhilai, Guntur, Hubli, Kollam, Meerut and Port Blair.<\/p>\n
Top categories to witness the highest growth during the sale were apparel, kids wear, consumer electronics and home decor, the statement said.<\/p>\n","protected":false},"excerpt":{"rendered":"
SoftBank and Meta-backed e-commerce startup Meesho recorded 5.35 million orders during its one-day sale event, registering a five-fold jump on a year-on-year basis. Meesho had registered 1 million orders during the “Maha Indian Savings Sale” it hosted on June 6, last year. “From 1 million orders on June 6, 2021 to 5.35 million orders on June 5, 2022 — the e-commerce platform has seen stellar growth in spite of prevailing macroeconomic conditions. Nearly 1 lakh sellers participated in the recent sale,” Meesho said in a statement. Around 75% of the participating sellers were from tier-2 and beyond regions, including deeper […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-799261","post","type-post","status-publish","format-standard","hentry","category-it-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/799261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=799261"}],"version-history":[{"count":0,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/799261\/revisions"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=799261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=799261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=799261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}