{"id":1046374,"date":"2026-11-02T10:39:47","date_gmt":"2026-11-02T05:09:47","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1046374"},"modified":"2026-11-02T10:39:47","modified_gmt":"2026-11-02T05:09:47","slug":"millennials-lead-ai-shopping-adoption-in-india-at-84-ahead-of-gen-z-mckinsey","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/11\/02\/millennials-lead-ai-shopping-adoption-in-india-at-84-ahead-of-gen-z-mckinsey\/","title":{"rendered":"Millennials lead AI shopping adoption in India at 84%, ahead of Gen Z: McKinsey"},"content":{"rendered":"<p>New Delhi [India], November 1 (ANI): Millennials are leading the adoption of artificial intelligence (AI) for shopping in India, with 84 per cent using AI-powered tools to search for products, compare options or make purchase decisions, ahead of 74 per cent of Gen Z consumers, according to a report by McKinsey &amp; Company.<\/p>\n<p>The McKinsey Agentic Commerce Consumer Survey, conducted in June 2026, found that AI shopping adoption stood at 74 per cent among Gen X consumers and 56 per cent among baby boomers in India, indicating growing use across age groups.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>New Delhi [India], November 1 (ANI): Millennials are leading the adoption of artificial intelligence (AI) for shopping in India, with 84 per cent using AI-powered tools to search for products, compare options or make purchase decisions, ahead of 74 per cent of Gen Z consumers, according to a report by McKinsey &amp; Company. The McKinsey Agentic Commerce Consumer Survey, conducted in June 2026, found that AI shopping adoption stood at 74 per cent among Gen X consumers and 56 per cent among baby boomers in India, indicating growing use across age groups.<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55,13,4],"tags":[],"class_list":["post-1046374","post","type-post","status-publish","format-standard","hentry","category-it-2-live-mint","category-live-mint","category-newspapers"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1046374","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1046374"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1046374\/revisions"}],"predecessor-version":[{"id":1046375,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1046374\/revisions\/1046375"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1046374"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1046374"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1046374"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}