{"id":1045811,"date":"2026-10-30T08:25:54","date_gmt":"2026-10-30T02:55:54","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1045811"},"modified":"2026-10-30T08:28:04","modified_gmt":"2026-10-30T02:58:04","slug":"reddit-posts-search-traffic-declines-will-push-visitor-sign-ins-to-curb-data-scraping","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/10\/30\/reddit-posts-search-traffic-declines-will-push-visitor-sign-ins-to-curb-data-scraping\/","title":{"rendered":"Reddit posts search traffic declines, will push visitor sign-ins to curb data scraping"},"content":{"rendered":"<p>Reddit CEO Steve Huffman outlined a plan on Thursday to make signing-in mandatory for most content as the company grapples with data scraping and declining search referral traffic in recent months. <\/p>\n<p>Huffman warned that total daily active unique visitors (DAUq) could fall by a low double-digit percentage in the fourth quarter from about 130 million currently, if search referral traffic continues to decline further. <\/p>\n<p>Search engine referrals to Reddit decreased by more than one million on average each week during October, he said. In the US, its biggest market by revenue, DAUq fell 2% to 50.7 million.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reddit CEO Steve Huffman outlined a plan on Thursday to make signing-in mandatory for most content as the company grapples with data scraping and declining search referral traffic in recent months. Huffman warned that total daily active unique visitors (DAUq) could fall by a low double-digit percentage in the fourth quarter from about 130 million currently, if search referral traffic continues to decline further. Search engine referrals to Reddit decreased by more than one million on average each week during October, he said. In the US, its biggest market by revenue, DAUq fell 2% to 50.7 million.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,4,10],"tags":[],"class_list":["post-1045811","post","type-post","status-publish","format-standard","hentry","category-it-2-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1045811","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1045811"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1045811\/revisions"}],"predecessor-version":[{"id":1045830,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1045811\/revisions\/1045830"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1045811"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1045811"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1045811"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}