{"id":1045305,"date":"2026-10-27T09:17:22","date_gmt":"2026-10-27T03:47:22","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1045305"},"modified":"2026-10-27T12:25:52","modified_gmt":"2026-10-27T06:55:52","slug":"instamarts-inventory-shift-may-do-little-to-pare-losses","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/10\/27\/instamarts-inventory-shift-may-do-little-to-pare-losses\/","title":{"rendered":"Instamart\u2019s inventory shift may do little to pare losses"},"content":{"rendered":"<p>Swiggy\u2019s Instamart will begin owning the inventory it sells from the December quarter, following rival Blinkit\u2019s shift to an inventory-led model, as quick commerce platforms seek greater control over pricing, product assortment and supply chains to improve profitability. However, the expected margin gains may be insufficient to bridge the gap to breakeven. <\/p>\n<p>The transition, which will take two to three quarters, could improve Instamart\u2019s contribution margin by about 80 basis points, the company has said. The shift follows changes in Swiggy\u2019s shareholding structure, with domestic ownership crossing 58% after shareholders approved a cap of 49.5% on foreign ownership in August.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Swiggy\u2019s Instamart will begin owning the inventory it sells from the December quarter, following rival Blinkit\u2019s shift to an inventory-led model, as quick commerce platforms seek greater control over pricing, product assortment and supply chains to improve profitability. However, the expected margin gains may be insufficient to bridge the gap to breakeven. The transition, which will take two to three quarters, could improve Instamart\u2019s contribution margin by about 80 basis points, the company has said. The shift follows changes in Swiggy\u2019s shareholding structure, with domestic ownership crossing 58% after shareholders approved a cap of 49.5% on foreign ownership in August.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[63,4,12],"tags":[],"class_list":["post-1045305","post","type-post","status-publish","format-standard","hentry","category-it-2-the-financial-express","category-newspapers","category-the-financial-express"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1045305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1045305"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1045305\/revisions"}],"predecessor-version":[{"id":1045310,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1045305\/revisions\/1045310"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1045305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1045305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1045305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}