{"id":1044749,"date":"2026-10-21T11:19:39","date_gmt":"2026-10-21T05:49:39","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1044749"},"modified":"2026-10-21T11:19:39","modified_gmt":"2026-10-21T05:49:39","slug":"festive-ecommerce-season-off-to-strong-start-flipkart-daus-hit-new-high-bofa-report","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/10\/21\/festive-ecommerce-season-off-to-strong-start-flipkart-daus-hit-new-high-bofa-report\/","title":{"rendered":"Festive ecommerce season off to strong start, Flipkart DAUs hit new high: BofA report"},"content":{"rendered":"<p>India&#8217;s 2026 festive ecommerce season has begun on a strong note for online retail firms, an encouraging sign for the festive season, according to a BofA report based on Sensor Tower data.<\/p>\n<p>Flipkart&#8217;s daily active users (DAUs) hit a new high on the first day of its Big Billion Days sale. Meesho and Amazon also reported strong opening days, the report said.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>India&#8217;s 2026 festive ecommerce season has begun on a strong note for online retail firms, an encouraging sign for the festive season, according to a BofA report based on Sensor Tower data. Flipkart&#8217;s daily active users (DAUs) hit a new high on the first day of its Big Billion Days sale. Meesho and Amazon also reported strong opening days, the report said.<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,4,10],"tags":[],"class_list":["post-1044749","post","type-post","status-publish","format-standard","hentry","category-it-2-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1044749","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1044749"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1044749\/revisions"}],"predecessor-version":[{"id":1044750,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1044749\/revisions\/1044750"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1044749"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1044749"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1044749"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}