{"id":1042560,"date":"2026-10-12T10:20:00","date_gmt":"2026-10-12T04:50:00","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1042560"},"modified":"2026-10-12T14:10:17","modified_gmt":"2026-10-12T08:40:17","slug":"starlink-faces-affordability-test-in-india-as-low-cost-telecom-plans-dominate-market","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/10\/12\/starlink-faces-affordability-test-in-india-as-low-cost-telecom-plans-dominate-market\/","title":{"rendered":"Starlink faces affordability test in India as low-cost telecom plans dominate market"},"content":{"rendered":"<p>Elon Musk wants a slice of India\u2019s booming digital economy. But for Starlink, his satellite broadband venture, the challenge is not just tapping the country\u2019s growing appetite for data \u2014 it is persuading consumers to pay a premium for connectivity in a market where telecom operators have driven prices down sharply. <\/p>\n<p>India\u2019s digital economy contributes around 14 per cent of gross value added (GVA), fuelling an insatiable demand for connectivity. The country generated 71.6 exabytes of wireless data traffic in the third quarter of FY26, making it the world\u2019s second-largest market for mobile data traffic after China, according to a report by Analysys Mason.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Elon Musk wants a slice of India\u2019s booming digital economy. But for Starlink, his satellite broadband venture, the challenge is not just tapping the country\u2019s growing appetite for data \u2014 it is persuading consumers to pay a premium for connectivity in a market where telecom operators have driven prices down sharply. India\u2019s digital economy contributes around 14 per cent of gross value added (GVA), fuelling an insatiable demand for connectivity. The country generated 71.6 exabytes of wireless data traffic in the third quarter of FY26, making it the world\u2019s second-largest market for mobile data traffic after China, according to a [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[83,4,22],"tags":[],"class_list":["post-1042560","post","type-post","status-publish","format-standard","hentry","category-it-2-the-telegraph","category-newspapers","category-the-telegraph"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1042560","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1042560"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1042560\/revisions"}],"predecessor-version":[{"id":1042668,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1042560\/revisions\/1042668"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1042560"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1042560"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1042560"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}