{"id":1041011,"date":"2026-10-06T07:54:41","date_gmt":"2026-10-06T02:24:41","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1041011"},"modified":"2026-10-06T08:00:49","modified_gmt":"2026-10-06T02:30:49","slug":"bharti-airtels-prepaid-readjustment-leads-to-no-major-churn-of-semi-urban-rural-users-iifl","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/10\/06\/bharti-airtels-prepaid-readjustment-leads-to-no-major-churn-of-semi-urban-rural-users-iifl\/","title":{"rendered":"Bharti Airtel\u2019s prepaid readjustment leads to no major churn of semi-urban, rural users: IIFL"},"content":{"rendered":"<p>NEW DELHI: Bharti Airtel has not seen significant churn among rural and semi-urban subscribers after discontinuing certain prepaid plans, according to a channel analysis by IIFL Capital. <\/p>\n<p>In August, Airtel shelved its \u20b9299 plan with a 28-day validity and 1.5GB per day data; \u20b9579 and \u20b9649 plans with 56-day validity, offering 1.5GB per day and 2GB per day, respectively; and the \u20b9619 plan with 60-day validity with 1.5GB per day data. <\/p>\n<p>Analysts have earlier said the move is expected to drive upgradation of the telco\u2019s subscribers to costlier plans, which offer higher validity and more data quota, adding that the move is expected to deliver a modest \u20b94-6 average revenue per user (ARPU) uptick in FY27 for the Sunil Mittal-led telco.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NEW DELHI: Bharti Airtel has not seen significant churn among rural and semi-urban subscribers after discontinuing certain prepaid plans, according to a channel analysis by IIFL Capital. In August, Airtel shelved its \u20b9299 plan with a 28-day validity and 1.5GB per day data; \u20b9579 and \u20b9649 plans with 56-day validity, offering 1.5GB per day and 2GB per day, respectively; and the \u20b9619 plan with 60-day validity with 1.5GB per day data. Analysts have earlier said the move is expected to drive upgradation of the telco\u2019s subscribers to costlier plans, which offer higher validity and more data quota, adding that the [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,60,10],"tags":[],"class_list":["post-1041011","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-telecom-the-economic-times","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1041011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1041011"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1041011\/revisions"}],"predecessor-version":[{"id":1041033,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1041011\/revisions\/1041033"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1041011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1041011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1041011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}