{"id":1028163,"date":"2026-08-12T07:36:37","date_gmt":"2026-08-12T02:06:37","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1028163"},"modified":"2026-08-12T07:48:17","modified_gmt":"2026-08-12T02:18:17","slug":"bumble-eases-women-first-messaging-rule-as-dating-apps-seek-engagement-boost","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/08\/12\/bumble-eases-women-first-messaging-rule-as-dating-apps-seek-engagement-boost\/","title":{"rendered":"Bumble eases women-first messaging rule as dating apps seek engagement boost"},"content":{"rendered":"<p>Bumble on Tuesday said it would now allow either person in a match to send the first message, dropping the women-first messaging rule that has been a defining feature of the dating app since its \u200claunch in \u20602014. <\/p>\n<p>The \u2060move comes as dating-app companies grapple with user fatigue \u200btoward traditional swipe-based platforms and slowing growth, prompting some including \u200bBumble and Tinder-owner Match Group to roll out new features and AI-powered tools aimed at improving \u200bengagement. <\/p>\n<p>Thus far, only women \u2060could initiate \u200cconversations in heterosexual matches on Bumble, \u200bunlike \u200bmost dating apps, including Tinder, where either \u2060user can send the first message.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bumble on Tuesday said it would now allow either person in a match to send the first message, dropping the women-first messaging rule that has been a defining feature of the dating app since its \u200claunch in \u20602014. The \u2060move comes as dating-app companies grapple with user fatigue \u200btoward traditional swipe-based platforms and slowing growth, prompting some including \u200bBumble and Tinder-owner Match Group to roll out new features and AI-powered tools aimed at improving \u200bengagement. Thus far, only women \u2060could initiate \u200cconversations in heterosexual matches on Bumble, \u200bunlike \u200bmost dating apps, including Tinder, where either \u2060user can send the first [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,60,10],"tags":[],"class_list":["post-1028163","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-telecom-the-economic-times","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1028163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1028163"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1028163\/revisions"}],"predecessor-version":[{"id":1028186,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1028163\/revisions\/1028186"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1028163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1028163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1028163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}