{"id":1026291,"date":"2026-08-05T08:14:08","date_gmt":"2026-08-05T02:44:08","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1026291"},"modified":"2026-08-05T09:03:37","modified_gmt":"2026-08-05T03:33:37","slug":"spotifys-higher-spending-on-marketing-ai-features-to-hit-profit","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/08\/05\/spotifys-higher-spending-on-marketing-ai-features-to-hit-profit\/","title":{"rendered":"Spotify&#8217;s higher spending on marketing, AI features to hit profit"},"content":{"rendered":"<p>Spotify said higher marketing and development costs would hurt its profit in the \u200bcurrent quarter as the Swedish music-streaming giant \u200bbets heavily on features powered by AI to attract users. <\/p>\n<p>The company also \u200bprojected third-quarter monthly active users below Wall Street estimates on Tuesday, blaming the weakness on product changes in emerging markets such as India and Indonesia that may help Spotify in raising prices.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spotify said higher marketing and development costs would hurt its profit in the \u200bcurrent quarter as the Swedish music-streaming giant \u200bbets heavily on features powered by AI to attract users. The company also \u200bprojected third-quarter monthly active users below Wall Street estimates on Tuesday, blaming the weakness on product changes in emerging markets such as India and Indonesia that may help Spotify in raising prices.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,4,10],"tags":[],"class_list":["post-1026291","post","type-post","status-publish","format-standard","hentry","category-broadcasting-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1026291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1026291"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1026291\/revisions"}],"predecessor-version":[{"id":1026316,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1026291\/revisions\/1026316"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1026291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1026291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1026291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}