{"id":1020152,"date":"2026-07-11T08:48:21","date_gmt":"2026-07-11T03:18:21","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1020152"},"modified":"2026-07-11T09:03:03","modified_gmt":"2026-07-11T03:33:03","slug":"trai-is-eroding-the-trust-it-wants-to-build-truecaller-ceo-rishit-jhunjhunwala","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/07\/11\/trai-is-eroding-the-trust-it-wants-to-build-truecaller-ceo-rishit-jhunjhunwala\/","title":{"rendered":"\u2018TRAI is eroding the trust it wants to build\u2019: Truecaller CEO Rishit Jhunjhunwala"},"content":{"rendered":"<p>The stand-off between India\u2019s telecom regulator and the country\u2019s most widely used caller identification app sharpened on Friday, with Truecaller CEO Rishit Jhunjhunwala telling Financial Express in an exclusive interview that TRAI\u2019s mandate barring spam labels on designated commercial number series has backfired, creating distrust in the very calls it was meant to legitimise.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The stand-off between India\u2019s telecom regulator and the country\u2019s most widely used caller identification app sharpened on Friday, with Truecaller CEO Rishit Jhunjhunwala telling Financial Express in an exclusive interview that TRAI\u2019s mandate barring spam labels on designated commercial number series has backfired, creating distrust in the very calls it was meant to legitimise.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,64,12],"tags":[],"class_list":["post-1020152","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-telecom-the-financial-express","category-the-financial-express"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1020152","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1020152"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1020152\/revisions"}],"predecessor-version":[{"id":1020173,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1020152\/revisions\/1020173"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1020152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1020152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1020152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}