{"id":1015791,"date":"2026-06-20T08:19:05","date_gmt":"2026-06-20T02:49:05","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1015791"},"modified":"2026-06-20T08:21:30","modified_gmt":"2026-06-20T02:51:30","slug":"jiostar-rolls-out-jams-betting-on-genai-to-reshape-premium-content-production","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/06\/20\/jiostar-rolls-out-jams-betting-on-genai-to-reshape-premium-content-production\/","title":{"rendered":"JioStar rolls out JAMS, betting on GenAI to reshape premium content production"},"content":{"rendered":"<p>Reliance&#8217;s media and entertainment arm, JioStar, has launched JioStar GenAI Media Studio (JAMS), an end-to-end, AI-native content production pipeline for Bharat that spans the full journey from ideation and storytelling to image, audio, video and final production workflows. <\/p>\n<p>The initiative marks the company&#8217;s latest push to deploy generative AI at scale in media production and create premium-quality content for India and global audiences.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reliance&#8217;s media and entertainment arm, JioStar, has launched JioStar GenAI Media Studio (JAMS), an end-to-end, AI-native content production pipeline for Bharat that spans the full journey from ideation and storytelling to image, audio, video and final production workflows. The initiative marks the company&#8217;s latest push to deploy generative AI at scale in media production and create premium-quality content for India and global audiences.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,4,10],"tags":[],"class_list":["post-1015791","post","type-post","status-publish","format-standard","hentry","category-broadcasting-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1015791","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1015791"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1015791\/revisions"}],"predecessor-version":[{"id":1015814,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1015791\/revisions\/1015814"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1015791"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1015791"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1015791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}