{"id":1014978,"date":"2026-06-17T08:12:54","date_gmt":"2026-06-17T02:42:54","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1014978"},"modified":"2026-06-17T08:23:49","modified_gmt":"2026-06-17T02:53:49","slug":"verizon-targets-wireless-customers-with-new-simpler-plans-drops-some-fees","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/06\/17\/verizon-targets-wireless-customers-with-new-simpler-plans-drops-some-fees\/","title":{"rendered":"Verizon targets wireless customers with new simpler plans, drops some fees"},"content":{"rendered":"<p>WASHINGTON: Verizon is aiming to attract customers by offering simpler plans, dropping activation and upgrade fees and unveiling a new loyalty program offering discounts and perks. <\/p>\n<p>The U.S. company is aggressively competing with AT&amp;T and T-Mobile in the saturated U.S. telecoms market, where network providers have extended device subsidies, added plan discounts and increased \u200cnetwork infrastructure \u2060spending.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WASHINGTON: Verizon is aiming to attract customers by offering simpler plans, dropping activation and upgrade fees and unveiling a new loyalty program offering discounts and perks. The U.S. company is aggressively competing with AT&amp;T and T-Mobile in the saturated U.S. telecoms market, where network providers have extended device subsidies, added plan discounts and increased \u200cnetwork infrastructure \u2060spending.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,60,10],"tags":[],"class_list":["post-1014978","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-telecom-the-economic-times","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1014978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1014978"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1014978\/revisions"}],"predecessor-version":[{"id":1014999,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1014978\/revisions\/1014999"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1014978"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1014978"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1014978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}