{"id":1009257,"date":"2026-05-22T09:58:45","date_gmt":"2026-05-22T04:28:45","guid":{"rendered":"https:\/\/telecomlive.in\/web\/?p=1009257"},"modified":"2026-05-22T10:19:49","modified_gmt":"2026-05-22T04:49:49","slug":"not-all-startups-are-built-the-same-which-category-defines-yours","status":"publish","type":"post","link":"https:\/\/telecomlive.in\/web\/2026\/05\/22\/not-all-startups-are-built-the-same-which-category-defines-yours\/","title":{"rendered":"Not all startups are built the same. Which category defines yours?"},"content":{"rendered":"<p>Every founder has had this moment. <\/p>\n<p>You\u2019re halfway through an award application form, confidently filling in your startup\u2019s name, website, founding year and financials, until you hit the category section: <\/p>\n<p>Are you a tech startup or a consumer brand? Does being profitable matter more than being innovative? If you\u2019re bootstrapped, are you competing against venture-backed companies? What if your business started in D2C but now uses AI heavily? And where exactly do you fit if your venture doesn\u2019t look like the stereotypical startup?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every founder has had this moment. You\u2019re halfway through an award application form, confidently filling in your startup\u2019s name, website, founding year and financials, until you hit the category section: Are you a tech startup or a consumer brand? Does being profitable matter more than being innovative? If you\u2019re bootstrapped, are you competing against venture-backed companies? What if your business started in D2C but now uses AI heavily? And where exactly do you fit if your venture doesn\u2019t look like the stereotypical startup?<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,4,10],"tags":[],"class_list":["post-1009257","post","type-post","status-publish","format-standard","hentry","category-it-2-the-economic-times","category-newspapers","category-the-economic-times"],"acf":[],"_links":{"self":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1009257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/comments?post=1009257"}],"version-history":[{"count":1,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1009257\/revisions"}],"predecessor-version":[{"id":1009280,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/posts\/1009257\/revisions\/1009280"}],"wp:attachment":[{"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/media?parent=1009257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/categories?post=1009257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telecomlive.in\/web\/wp-json\/wp\/v2\/tags?post=1009257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}