WealthApp Group deploys AI driven portfolio management tools to curb bias

WealthApp Group, a city-based wealth management platform, is stepping up its use of artificial intelligence (AI) to sharpen portfolio construction and investment decision-making in an increasingly competitive advisory market.

The firm has set up an in-house AI team to counter behavioural biases in fund selection and improve forward-looking outcomes for clients, even as it scales up its international business and product offerings.